Shane Elsberry
How Watching Too Much TV as a Kid Could Make You Money…or The Power of Personalization
The more you know. Who knew?!?! Remember those public service announcements that ran on NBC in the 80s and 90s…”The More You Know”? Turns...
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Shane Elsberry
Oct 10, 20173 min read
Anatomy of a MASSIVE Marketing Mistake
For the past year or so wearing one of my professional hats as a radio station program director, I have been keeping an eye on a...
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Shane Elsberry
Jan 16, 20172 min read
10 Questions Voice Talent And Clients Should Be Asking Each Other
From the novice small business owner putting together his first radio or TV commercial to the most seasoned multimedia producer, frequent...
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Shane Elsberry
Nov 25, 20152 min read
3 Ways You Can Spend Part(s) of a Holiday Growing Your Business
With Christmas soon to be celebrated around the world, the temptation to neglect efforts to grow and enhance your entrepreneurial efforts...
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Shane Elsberry
Nov 13, 20143 min read
In Defense of Cold Calling
A few weeks back, one of the Facebook groups on which I occasionally engage in professional discussion had someone mention that he was...
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